Blue Nectar: Ayurvedic wisdom for contemporary skincare

How the beauty business has changed

India's beauty business has grown a lot, and now there are more than 500 brands like Forest Essentials, Mama Earth, Blue Nectar etc fighting for the attention of customers. As beauty trends from other countries, like Korean beauty routines, become more popular, many people overlook India's old Ayurvedic practices that offer skin care solutions that are specially made for Indian skin types and conditions. These ayurvedic techniques, native to India, have been used for a long time and suit our Indian climate, genes and skin types.

Indian Solution for Indian Skin - Why?

International beauty trends like K-beauty have their own strengths, but they may not work for Indian Skin because:

Climate: Indian skin is exposed to high temperatures and direct sunlight, unlike Korea, which has a moderate climate.

Higher Melanin Content: Indian brown skin has a higher level of melanin and is relatively less prone to hyperpigmentation as compared to Korean Skin. Indian Skin needs certain unique ingredients that Skincare of other countries may ignore.

Hydration and oil control balance: Indian skin tends to be more oily and requires less moisturization as compared to Korean Skin. Indian skin requires a careful balance of hydration and oil control.

Difference in Diet: Indian diets are high in spices, which warrants a different skincare routine than Korean Skin that is high in pickled food, fish and meat.

Due to the above factors, we need to be mindful of skincare products that we use instead of Instead of mindlessly following global trends. Accepting our history and tradition will not only make our skin happy, but also make our body and mind proud

The Ayurvedic Philosophy of Blue Nectar

Blue Nectar stands out as a modern Ayurvedic brand with roots in India's 5,000-year-old practice of health and fitness. It is built around the core idea that everything our face needs can be found in nature and within ourselves. Blue Nectar's method blends old Ayurvedic knowledge with the latest research in skin care.

As a brand that is plant-based and cruelty-free, Blue Nectar products follow these principles:

All active ingredients in products are derived from plant sources. E.g., Kojic Acid is derived from Rice water and mushroom, Niacinamide from Potato Starch and Papaya, etc

Every Blue Nectar product aims to address problem from its route cause and not only symptoms

No use of harmful chemicals or preservatives. All products comply with US FDA regulation and preservatives used are within permissible limits

The Power of Kumkumadi: An Ayurvedic Treasure That Always Works

Kumkumadi, a legendary Ayurvedic herb that has been written about in India's old texts for hundreds of years, is at the heart of some of Blue Nectar's most famous formulas. This special mixture has saffron (Kesar) as its main ingredient, along with more than 20 herbs and oils. In ancient Ayurvedic texts, Kumkumadi is talked about for its amazing power to:

Lighten your face and get rid of dark spots

Make skin softer and more elastic.

Improve your skin's natural glow and shine.

Fight the signs of aging too quickly

A 2014 study in the Tropical Journal of Pharmaceutical Research by Dr. Patel found that saffron improved skin tone by 31% in 120 people who took part over the course of 12 weeks. Also, another study by Dr. Mehra (2020) showed that after just 8 weeks, Kumkumadi users had 27% better skin and 18% fewer fine lines.

Not Just for Skin: Blue Nectar's Excellent Hair Care with Batana

Blue Nectar not only uses Indian Plant based herbs but also uses herbs popular across the world. Batana - American palm fruit - is one such herb that is grown in Latin America and is very popular for its haircare benefits. Because of its multiple benefits, this rare oil from the American palm tree has become one of Blue Nectar's best-selling ingredients. Batana Oil

Is full of vitamins and important fatty acids that are good for the hair.

Makes hair cells stronger so that hair doesn't break or fall out as much.

Helps hair grow in a good way and makes it thicker

Brings back hair's natural shine without making it heavy.

In a groundbreaking study by Dr. Singh in 2021, 200 people who used Batana oil said they lost 65% less hair after 90 days. Not only on Batana Oil, even Rosemary and other herbs have been found to be as effective as some of the other chemicals known for their hair care benefits. The National Library of Medicine found that natural oils provided nutrients 2.5 times more effectively than synthetic ones. In another study done over 6 months with 100 subjects, rosemary oil was found to be as effective as Minoxidil which is a patented chemical known for its hair care benefits.

Blue Nectar is dedicated to using natural Ayurvedic ingredients, which has made Blue Nectar a popular choice among people who want natural, effective skin care products. In addition to being more suitable for Indian Skin, the usage of these herbs and ingredients brings greater pride in being Indian. Blue Nectar encourages people to be in line with Ayurvedic philosophy of being in harmony with nature and look within and to nature's gifts to take care of your mind, body and soul.