After nearly three years without a full-group release, BLACKPINK is finally returning to the stage with a brand-new song debuting on July 5. YG Entertainment confirmed the news on June 23, revealing that?Jennie, Ros¨¦, Jisoo, and Lisa?will perform their unreleased track during the first night of their DEADLINE World Tour at Goyang Sports Complex. For BLINKs around the world, the wait has felt endless, but this announcement finally signals the start of a new chapter.
July 5 just doesn't mark the beginning of a new tour, but it's also a symbolic reunion between BLACKPINK and their fans. According to YG, the members chose to premiere the new song at Goyang to mark the beginning of this era and reconnect with their fandom. The concert will be the group¡¯s first major performance together since wrapping up their BORN PINK tour in 2023. With emotions running high and expectations even higher, July 5 is poised to be a milestone moment.
¡°We decided to unveil it first at the Goyang concert, which marks the beginning of the world tour and a symbolic moment to reconnect with the fandom,¡± YG said in a statement, as per Korea JoongAng Daily.
While the title, concept, and full release details remain under wraps, YG has confirmed that BLACKPINK began filming the music video on June 6. According to media reports, it¡¯s being directed by a renowned global filmmaker, raising anticipation for a high-impact comeback. Insiders suggest that the group is aiming for an early July release, though whether it will be a standalone single or part of a larger project is still unclear.
This marks BLACKPINK¡¯s first group release since Shut Down in September 2022, which was part of their Born Pink album. Since then, the members have focused on solo projects, acting gigs, and brand endorsements, leaving fans hungry for new music from all four together.
The Goyang concert will set the tone for what¡¯s being described as BLACKPINK¡¯s most ambitious tour to date. The DEADLINE tour spans 31 cities across three continents, with stops at global landmarks like SoFi Stadium (Los Angeles), Wembley Stadium (London), Stade de France (Paris), Tokyo Dome, and Citi Field (New York). The final show is scheduled for January 25, 2026, in Hong Kong, giving fans several months of electrifying performances to look forward to.
While the comeback news has sparked joy, it also comes with a hint of frustration. Fans have been demanding updates for months, especially as other K-pop groups, including BTS members, have continued to stay active through solo music and public appearances. On social media, BLINKs have expressed concern over the lack of promotion for the comeback, calling out YG for its silence and sparse teaser content.
Some fans are also wondering whether this release will lead to a full album or just a digital single. Regardless, the desire for consistency and better communication from the label is clear.
With the music video already wrapped and the Goyang stage set for the grand debut, all signs hint at a new era for BLACKPINK, one shaped by Jennie, Ros¨¦, Jisoo, and Lisa each rising as solo powerhouses. As they launch the DEADLINE World Tour with a fresh track, this comeback could mark a defining moment for the group¡¯s next chapter.
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