4 iconic Squid Game memes that took over the internet: From Red Light Green Light to the creepy salesman

With the Squid Game final season around the corner, it's worth examining the immense impact the Netflix series has already had on pop culture. Squid Game memes have become a regular internet fixture ever since the series first premiered in 2021, and so it's time to look back on 4 ways the series took the online world by storm.

Pulak KumarUpdated: Jun 24, 2025, 15:29 IST
4 min read
Indiatimes
Squid Game has spawned many internet memes since its premiere. | Credit: X

Squid Game season 3 is set to premiere this Friday, June 27th. The series, which first premiered on Netflix in September 2021, became a surprise hit for the streaming service, and has gone on to become a runaway pop culture phenomenon in the 2020s. This is reflected in the many memes about Squid Game that have taken over the internet and been a recurring presence both inside and outside the fandom. From its symbolism to character portrayals, here are 4 iconic Squid Game memes that are now here to stay on the internet.

1. ¡°I¡¯ve played these games before¡±

One of the most memorable scenes in Squid Game season 2 happens during episode 3, when returning player Seong Gi-Hun tries to convince his fellow contestants to end the game during the vote. His insistence on this eventually draws suspicion from the other contestants, who wonder how he was so familiar with the previous ¡°Red Light, Green Light¡± game. Gi-Hun eventually admits that he¡¯s played in the Squid Games before. The emotional way the line is delivered quickly caught on with Netizens, who used the scene and dialogue as a common reaction during discussions about d¨¦j¨¤ vu, or when revealing their prior familiarity with something.

2. The smiling and angry pictures

One of the things contestants in both seasons go through is a registration process, where they need to stand in front of an automated photo booth that instructs them to smile and have their picture taken. In season one, Gi-hun ended up complying with this instruction, resulting in a goofy smile photo. In season two, however, a hardened Gi-hun has no patience left for playing along with these procedures, resulting in his expression becoming far more angsty. The contrast between these two pictures quickly took off, with internet memes frequently posting them side by side when comparing different life experiences that reflect what Gi-hun went through.

3. The Red Light, Green Light doll

Red Light, Green Light is the opening game of both of Squid Game¡¯s first two seasons. In the first season, the fact that people will die as a consequence of playing it is treated like a truly shocking moment, and the consequent massacre remains among the most memorable scenes of the entire series. The game is still referenced throughout the internet, both by netizens and even by Google, who recently included a playable browser version of the game as an easter egg. The robotic doll used to administer the game has an iconic appearance that continues to be used in Squid Game¡¯s marketing.

4. The creepy salesman

In Squid Game season 1, Gi-hun is roped into joining the Squid Games thanks to an encounter with a mysterious salesman. The salesman offers to play a game of ddakji with him for a small cash prize, before offering an invitation for an even more high-stakes game he can join.

After the trauma he goes through in season 1, Gi-hun develops a personal grudge against the salesman and tries to hunt him down. This results in the viewers seeing a far more unsettling side to the salesman, who shows open contempt for the poor and entraps his pursuers in a game of Russian Roulette, without once dropping his pleasant demeanor. This iconic performance by Gong Yoo has made the salesman an internet sensation who¡¯s constantly brought up in the Squid Game fandom.

While the Squid Game finale is hotly anticipated, these iconic memes show that the Netflix series has already cemented its place in the public consciousness, and will doubtlessly be remembered for a long time to come.

For more news and updates from the world of OTT, and celebrities from Bollywood and Hollywood, keep reading Indiatimes Entertainment.

First Published: Jun 24, 2025, 14:51 IST
pulak-kumar-author-at-indiatimes-68542ddfc782a

Pulak Kumar is an entertainment and current events writer who got his start with bylines in Sportskeeda and Koi Moi. He's immensely passionate about understanding and analyzing the latest happenings in Hollywood, anime, gaming and pop culture.

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24/6/2025 15:47:25
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