Did KISS OF LIFE just copy BLACKPINK's Jisoo? Fans spot ＆uncanny＊ similarities and call out the group＊s comeback concept
KISS OF LIFE is once again facing backlash〞this time over concept photos that fans say mimic BLACKPINK＊s Jisoo. As accusations of plagiarism surface, the girl group is also still under fire for a cultural appropriation controversy. With their comeback looming, all eyes are on how they will handle the heat.
K-pop＊s rising girl group KISS OF LIFE is gearing up for their comeback, but instead of applause, they are getting dragged, hard. The centre of the storm? Concept photos that fans of BLACKPINK＊s Jisoo are calling a little too familiar. Specifically, member Haneul＊s teaser images have people doing double-takes, and not in a good way.
#Celebrity #ITZY #JisooBlackPink #KISSOFLIFE KISS OF LIFE in Hot Water: Plagiarism Allegations Involving ITZY and BLACKPINK＊s Jisoo https://t.co/orFiu0Temn
〞 KBIZoom (@kbizoom) June 4, 2025
The photoshoot that sparked a fandom feud
Styled in a sleek black outfit with straight, long hair and full bangs, Haneul＊s look is drawing direct comparisons to Jisoo＊s visuals in her solo video earthquake. From the vibe to the accessories, fans say it is more than inspiration, it is imitation. And as the images spread, accusations of ※copying the final boss of visuals§ started trending on K-pop forums.
KISS OF LIFE 4th Mini Album [224]
〞 KISS OF LIFE (@KISSOFLIFE_S2) June 2, 2025
L.H.K Ver.2 : HANEUL
? 2025.06.09 6PM (KST)#KISSOFLIFE #??????? #KIOF #???#JULIE #NATTY #BELLE #HANEUL#?? #?? #? #??#KISSOFLIFE_224 pic.twitter.com/lhGD21I62W
Some fans were not having it, claiming it is disappointing to see a rookie group echo an A-lister＊s concept so closely. Critics feel KISS OF LIFE should be building their own identity, not borrowing someone else＊s. However, defenders argue that with how fast fashion cycles in K-pop, similar looks are bound to emerge.
Cancel KISS OF LIFE becoz of SOTY plagiarism pic.twitter.com/0wpU1hRQ8p
〞 KISS THIS KISS THAT (@KISSDISKISSDAT) June 3, 2025
Still, Jisoo＊s fans are not buying it. They say this feels less like a coincidence and more like calculated mimicry designed to gain attention.
Imitation or industry overlap?
Unfortunately for KISS OF LIFE, this is not their first dance with backlash. They are still facing heavy criticism from a recent livestream celebrating Julie＊s birthday. The ※old-school hip hop§ theme included cornrows, Bantu knots, and oversized chains, styling choices many condemned for appropriating African-American culture.
Teaser KISS OF LIFE Ini Menyeret Nama Jisoo BLACKPINK dan Seulgi Red Velvet, Netizen Sebut Ada Kemiripan#KISSOFLIFE #Jisoo #BLACKPINK #Seulgi #RedVelvet https://t.co/EaGJABELOl
〞 Kpop Chart Media (@KpopChartNet) June 5, 2025
The livestream was labelled tone-deaf by netizens, especially due to exaggerated gestures and rapping that bordered on caricature. The backlash was swift, and apologies were not enough for many viewers who felt deeply disrespected.
KISS OF LIFE's Recent Photos Trigger Mixed Reactions Due To BLACKPINK's Jisoo https://t.co/MLW8uGD81c
〞 Sync Mashene | Las Vegas (@syncmashene) June 4, 2025
Comeback under a cloud
With both the Jisoo-inspired photo drama and the unresolved cultural appropriation issue still fresh, KISS OF LIFE＊s upcoming comeback is under a microscope. Whether they can recover from this double wave of criticism〞or if the internet will continue to hold them accountable, remains to be seen.
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